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economist.com

Observed activities (37)

This chart shows the total unique trackers seen on this website. Rather than an exact count per page, it shows the diversity of trackers seen over multiple visits.

Filter the list by category to view subset tracker types.

Sorted by frequency of appearance on domain subpages

1.
Tealium Consent
87.02% • Tealium • Consent Management
2.
Cloudflare Insights
83.2% • Cloudflare • Site Analytics
3.
DoubleClick
81.24% • Google • Advertising
4.
Permutive
80.46% • Permutive, Inc. • Advertising
5.
Parse.ly
80.07% • Parse.ly • Site Analytics
6.
Moat
79.16% • Oracle • Advertising
7.
Piano
74.3% • Piano • Essential
8.
New Relic
65.9% • New Relic • Site Analytics
9.
YouTube
25.61% • Google • Audio/Video Player
10.
Google Analytics
23.98% • Google • Site Analytics
11.
Google Tag Manager
18.34% • Google • Essential
12.
Optimizely
14.65% • Optimizely • Site Analytics
13.
Microsoft Advertising
6.82% • Microsoft • Advertising
14.
Facebook
6.6% • Meta • Advertising
15.
Google
6.5% • Google • Advertising
16.
LinkedIn Analytics
6.36% • Microsoft • Site Analytics
17.
Reddit
6.26% • reddit • Social Media
18.
Yahoo!
6.24% • Verizon • Site Analytics
19.
X Advertising
6.23% • X Corp. • Advertising
20.
ScoreCard Research Beacon
6.16% • comScore, Inc. • Site Analytics
21.
Taboola
6.09% • Taboola • Advertising
22.
Outbrain
6.07% • Outbrain • Advertising
23.
TikTok Analytics
6.04% • ByteDance Inc • Site Analytics
24.
Yahoo! Japan Retargeting
6.03% • Yahoo! Japan • Advertising
25.
TradeDesk
5.99% • The Trade Desk • Advertising
26.
Teads
5.95% • Teads • Advertising
27.
Live Intent
5.94% • LiveIntent • Site Analytics
28.
MediaMath
5.73% • MediaMath, Inc. • Advertising
29.
Hotjar
3.49% • Hotjar • Site Analytics
30.
Google Static
2.54% • Google • CDN
31.
Sourcepoint CMP
2.49% • Sourcepoint • Consent Management
32.
Piano Analytics
1.96% • Piano • Site Analytics
33.
Google Fonts
1.64% • Google • CDN
34.
Google APIs
1.55% • Google • CDN
35.
Sentry
1.48% • Sentry • Site Analytics
36.
unpkg
1.35% • • CDN
37.
Raygun
1.14% • Raygun • Advertising

9.37

Trackers Per Page Load

3.08

Tracking Requests Per Page Load

9.54%

Trackers Requests / All Requests

0.8MB

Data Saved

Tracking Methods

Cookies

Cookies are files placed by the website, stored in the browser that is are used to identify you to the website. Learn more

What is a tracker? Where does the data come from?

Tracker Diagram

This diagram maps trackers on this page to their related categories and parent companies. The connecting flows visualize which companies provide trackers in each category and the volume identified across the site.

Tracker categories

Tracking companies