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cars.com

Observed activities (35)

This chart shows the total unique trackers seen on this website. Rather than an exact count per page, it shows the diversity of trackers seen over multiple visits.

Filter the list by category to view subset tracker types.

Sorted by frequency of appearance on domain subpages

1.
OneTrust
87.39% • OneTrust • Consent Management
2.
Google Tag Manager
83.6% • Google • Essential
3.
Google Syndication
82.56% • Google • Advertising
4.
DoubleClick
81.91% • Google • Advertising
5.
Acceptable Ads Exchange
81.71% • • Advertising
6.
Google
71.83% • Google • Advertising
7.
Google Analytics
48.72% • Google • Site Analytics
8.
PageFair
24.67% • Blockthrough • Customer Interaction
9.
Index Exchange
24.4% • Index Exchange, Inc. • Advertising
10.
Google Fonts
22.56% • Google • CDN
11.
FullStory
21.76% • fullstory • Site Analytics
12.
Microsoft Advertising
20.95% • Microsoft • Advertising
13.
Adobe Typekit
17.64% • Adobe • Essential
14.
Qualtrics
16.58% • Qualtrics • Site Analytics
15.
ad-delivery.net
15.7% • • Misc
16.
Amazon Web Services
14.91% • Amazon • Hosting
17.
Google Static
13.0% • Google • CDN
18.
TradeDesk
8.85% • The Trade Desk • Advertising
19.
Teads
8.81% • Teads • Advertising
20.
Facebook
8.76% • Meta • Advertising
21.
LiveRamp
8.68% • LiveRamp • Advertising
22.
ScoreCard Research Beacon
8.61% • comScore, Inc. • Site Analytics
23.
Reddit
6.52% • reddit • Social Media
24.
Google AdServices
5.8% • Google • Advertising
25.
DoubleVerify
5.64% • DoubleVerify • Advertising
26.
Integral Ad Science
3.98% • Integral Ad Science, Inc. • Advertising
27.
Criteo
3.89% • Criteo • Advertising
28.
PubMatic
3.72% • PubMatic, Inc. • Advertising
29.
AppNexus
3.72% • Microsoft • Advertising
30.
Rubicon
3.63% • The Rubicon Project, Limited • Advertising
31.
ID5 Sync
3.56% • ID5 Technology Ltd. • Site Analytics
32.
Aggregate Knowledge
3.34% • TransUnion • Advertising
33.
Google Analytics with signals
2.23% • Google • Advertising
34.
Cloudflare
1.39% • Cloudflare • CDN
35.
Google APIs
1.03% • Google • CDN

9.54

Trackers Per Page Load

10.01

Tracking Requests Per Page Load

11.89%

Trackers Requests / All Requests

1.19MB

Data Saved

Tracking Methods

Cookies

Cookies are files placed by the website, stored in the browser that is are used to identify you to the website. Learn more

What is a tracker? Where does the data come from?

Tracker Diagram

This diagram maps trackers on this page to their related categories and parent companies. The connecting flows visualize which companies provide trackers in each category and the volume identified across the site.

Tracker categories

Tracking companies